by Deacon | Aug 11, 2026 | Uncategorized
The Rise of the Microdrama by Walrus Tech & Marketing The Growing Phenomenon of the MicrodramaNever heard of a micro drama? We’ve got you covered. The latest edition of Walrus Tech and Marketing is an in-depth primer on this new form of bite-sized mobile...
by Deacon | Nov 13, 2025 | Uncategorized
Why the “Glue” of the Agency Still Matters More Than Ever by Paula Beer Levine, Managing Director, Walrus Being an account person is tricky these days. Planners own the strategy. Project managers run the timelines. Creatives get the glory. And too often, account...
by Deacon | Sep 9, 2025 | Uncategorized
Putting a logo at the beginning of every ad – is it actually a good idea? by Deacon Webster, Walrus CCO Advertisers often debate whether to put a logo at the front of skippable ads. The rationale for doing so is simple: at minimum, it guarantees some brand exposure...
by Deacon | Jun 5, 2025 | Uncategorized
How might Meta’s AI ads actually work? Good question. by Deacon Webster “…We’re going to get to a point where you’re a business, you come to us, you tell us what your objective is, you connect to your bank account, you don’t need any creative, you...
by Deacon | May 8, 2025 | Uncategorized
How Walrus is using AI Image Generation As AI continues its breakneck evolution, it’s virtually impossible to keep up with the latest releases. There’s a lot of hype, but much of what’s being said about the power of AI seems detached from the reality of...
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