Walrus won agency-of-record duties for Jet Edge, a private aviation company that manages, maintains, charters and buys and sells planes for high-net-worth clients.
Independent Walrus won agency-of-record duties for Jet Edge, a private aviation company that manages, maintains, charters and buys and sells planes for high-net-worth clients in business, finance, sports, music and TV and film. Walrus is Jet Edge’s first agency partner in its 10-year history, coming at a time when people and businesses (if you can afford it) are likely turning to private over commercial flying options due to pandemic concerns. The agency will handle internal and external communications including brand identity, website redesign, collateral, in-cabin experience and partnership activations. Walrus, which won the account without a review, will launch Jet Edge’s first-ever integrated campaign sometime in 2021.
“Walrus jumped at the chance to work with the company at this pivotal point in their history,” Walrus CEO Frances Webster says. “It’s poised for tremendous growth and the opportunity to help craft a brand and drive that growth is what we got into this business for in the first place.”
See AdAge article here