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Tiny Toast

Tiny Toast

PRODUCT LAUNCH Tiny Toast Humans Can’t Resist Walrus was tapped to handle the launch of Tiny Toast, General Mills’ first new cereal brand since 1991. Our target audience was teenagers who hold sway on what breakfast foods end up in the shopping cart. The only problem...
SlowMag

SlowMag

REBRAND CAMPAIGN SlowMag Middle-aged bodies don’t work the way they used to. We were tasked with breathing new life into Slow-Mag—a decades-old magnesium brand that had never advertised and was languishing on the bottom shelf in the vitamin aisle. Slow-Mag’s...
Los Angeles Magazine

Los Angeles Magazine

COVER DESIGNS LA Magazine Helping to rebuild LA’s iconic hometown monthly magazine. Walrus has collaborated with Los Angeles magazine Editor and Chief, Maer Roshan since his days as the Editor of Radar. As part of his mission to revitalize the classic LA monthly, he...