REBRAND
JetEdge
Walrus updates brand ID and redesigns livery.
JetEdge was the fastest growing company in private charter, acquiring planes and customers at a rapid clip. Their identity had never gotten much attention, but as they became more visible in the market they needed to upgrade their look and feel to better reflect the high-end nature of their offering.
The JetEdge wordmark is a custom drawn modern sans serif logo. It is drawn with extended letterforms and has customized stencil attributes.
JetEdge Livery Project
Along with the Walrus re-brand, Jet Edge International, expanded its fleet with 20 additional super mid and large-cabin aircraft. With the new planes came a new livery design, led by Walrus.
